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Old Town Brewing

- Figaro Seasonal -

Brand Strategy | Identity | Development | Photography

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A SYMPHONY OF FLAVOR


Old Town looked to release a special one-off in a way that captured the infusion of music and flavor. Spinning off the additives of figs and the era of classical achievements, we built an identity and campaign around these ideas.

 
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Video Asset

To emphasize the “symphony of flavor” tied to this beer release, we created a marketing campaign built around a video where we composed a song made entirely out of sounds from the actual beer itself. There are no hidden sounds or additives, what you see is what you hear.